Guiding Gen Z

FOCUS ON: Describing the Gen Z Lifestyle Trying to connect with recent college graduates as they enter the workforce? Understanding anyone born after 1995 requires a look at their media consumption, brand interests, entrepreneurial bent, marketing eye, and desire to co-create culture. The need to learn about Gen Z has resulted in a number of […]

How to Work Like an Entrepreneur

FOCUS ON: Staying Motivated It is a daily choice: be motivated to continue as an entrepreneur or lose focus and pride. It helps to remember what you left behind and surround yourself with positive people. Read more hints from a successful entrepreneur. JOB SEARCHING: Write Your Next Job Description With a New Mindset In the […]