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  • Writer's pictureMelanie Reinersman

Terms of Endearment

Updated: Mar 26, 2021

Last year, CDA Insights explored what “Gig” meant. There are many other terms used in the field of career development, with and without full understanding. Remember when “DINK” was a common term in the 1980's, which described a couple as dual income and no kids? Their career decisions were based on different factors than others with children or solitary incomes. Career practitioners can use such short-hand language to address career concerns, until new terms come along that better identify the situation (hopefully without bias). What terms are in the forefront of today's practitioners? How helpful are such terms? Hindsight may be 2020 in answering such questions.

~ Melanie Reinersman, M.A.,

Photo by Taylor Wright on Unsplash

FOCUS ON: A Glossary of Terms

Knowing key career terms, not to mention job-search and employment terms, may be the most basic step in working in the field of career development. Yet lingo comes and goes, necessitating a refresher course (or at least cheat sheet). If you cannot recall what ATS means, or Job Seeker SEO, try browsing this list of terms from LiveCareer.

JOB SEARCHING: Pivot is Essentially Plan B

Its not only ok to adjust your career plans, its necessary! The lessons to learn about pivoting include to pay attention to your field, meet more people, let no opportunity go, ask for the money, always brand yourself and remember there is a lot of work behind luck. Seeing the pivot positively, rather than as a catastrophe, may increase your confidence as you go for it! Read more from Glassdoor.

FOR THE PRACTITIONER: Personality Letters

Most career professionals have heard of or used the Myers Briggs Type Indicator or DISC to assess a client's personality. Some are familiar with the Big Five personality test. Few have probably heard of Type C. Certainly there are many more personality letters used by practitioners and clients (e.g., 16PF), including those “quizzes” found on the Internet. While the source of the term “personality type” could be dated to Carl Jung in the 20th century, it is also possible the term goes as far back as Hippocrates. Obviously, learning letters is not just for kindergartners!

YOUR LIBRARY: Transformational Leadership

Leading by encouraging, inspiring, and creating change never goes out of style. While the concept of transformational leadership started in the early 1970's, it is still effectively practiced today. There are many books and articles that use this term, so reading the second edition of Transformational Leadership by Bass and Riggio (2006) may be a good place to start.

TOP TEN: Business Acronyms

The work world employs dozens of acronyms on a daily basis, so some shortcuts are quickly learned, such as LMK or BTW, and, of course, WFH. However, workers still have a lot more to learn, even among what could be called the “common” business acronyms, such as GROW, SOAR, or HAND. Regardless if your interests are in marketing or technology, study this full list of 99 acronyms to make your job a bit easier.


"Be mindful when it comes to your words. A string of some that don't mean much to you , may stick with someone else for a lifetime." ~ Rachel Wolchin

“A great many people think that polysyllables are a sign of intelligence.” ~ Barbara Walters

“If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart.” ~ Nelson Mandela



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